Build A Better Business: Small Business Workshop in West Des Moines

Join us for the Build A Better Business workshop, a premier event designed to empower small business owners for growth. 

This FREE workshop is your gateway to mastering the essential aspects of running and growing a successful business in today's dynamic market. Engage with top industry experts, network with peers, and walk away with actionable insights that can transform your business operations and strategy.

Friday, June 21, 2024
7:30 a.m. - 3:30 p.m. 
Westfield Building
First Floor Conference Room
1080 Jordan Creek Parkway
West Des Moines, Iowa 50266

(Note: For our Western Illinois Customers, watch for a similar workshop to be announced soon!)

Small Business Workshop Agenda


TIME             SESSION
 7:30 am  Networking & Continental Breakfast  
 8:00 am Welcome Brian deBuhr
President & CEO, Fidelity Bank
 8:15 am  

What Your Business Plan Is Missing!
Set your business up for success with an effective business plan.  This session will guide you through the process of outlining your goals, detailing your operations, and forecasting financial success, ensuring your business is on a path to achievement.

Monica Dolezal
 9:00 am  Break  
 9:15  am Digital Dominance: Getting Your Business Found Online
Discover cutting-edge strategies to enhance your digital footprint and attract more customers online. From SEO fundamentals to social media engagement, this session will equip you with the tools you need to dominate your market and turn clicks into customers.

Kris Winter
Marketing Communications 

 10:00 am Break  
 10:15 am

The Perfect Space: Leasing Office Space Strategically
Understanding the nuances of office space leasing can give you a competitive edge. Learn about selecting the right location, negotiating lease terms, and making informed decisions that align with your business objectives and budget.

Adam Kaduce
R&R Real Estate Advisors

 11:00 am  Break  
 11:15 am

Finance Fundamentals: What Lenders Look For
Ready to take your business to the next level with additional funding? Get insider knowledge on what lenders are really looking for in potential borrowers, from creditworthiness to business viability, and how to present your business as a prime candidate for a loan.

Lucas Shivvers
Chief Lending Officer,
Fidelity Bank
 12:00 Noon  Lunch and "Profit First" Methodology
We will discuss a high-level overview of the The Profit First accounting method. Learn how to take a percentage of all sales directly to profit, before taking out expenses.
1:00 pm Break  
 1:15 pm  

Protecting Your Business Against Financial Loss

- Cyber Security: 

Learn to mitigate risks, secure your digital assets, and ensure your business remains safe from online threats.


- What Business Insurance Do You Really Need?
What insurance policies do you need to protect your business from unexpected risks, financial losses, and legal liabilities. 

Aaron Caballero Director,
Closed Door Security

Josh Stafford
Managing Partner
Phillips Stafford Insurance

 2:00 pm  Break
 2:15 pm Business Lessons To Learn From
Hear from our panel of experienced owners of businesses of different sizes on what has helped their business grow and what mistakes to avoid. 
Small Business Panel
 3:00 pm Fidelity Build Your Business Better Program Announcement  - you won't want to miss!!   
 3:30 pm  Closing and Thank You Brian deBuhr
President & CEO


Secure Your Spot Today for Build A Better Business

Spots are limited and available on a first-come, first-serve basis. Register now for free and start your journey towards business excellence!


Meet Your Build A Better Business Workshop Presenters Here